Technology and development of web used to be very straightforward. Developers were developing codes that allowed inserting images, posting articles and all of this for the purposes of SEO techniques. However, today development is much more sophisticated because consumers need to be kept engaged. With years and years of internet, more than billion people that are online are now used to old and same techniques for marketing that used to keep them attracted to single page exploring. But, don’t think content is past time, it’s still the king. But if you want to keep the engagement of your consumers you should have more than just great images and basic articles in order to keep their attention on the level. The need of customer engagement is probably one of the biggest reasons for constant bounds and leaps in developing online.